There are roughly 100 hours of video uploaded to YouTube each minute. So with those kinds of statistics, you’ve got to stay well ahead of the game if you want your video to stand out. Whether you are a business, individual or professional video production company, the competition to get your video noticed is fierce – so with this in mind, we thought we’d share our top tips on how using video transcription services can increase your viewership on YouTube (and in fact Vimeo, Facebook, Flickr and indeed any online video sharing platform)!
Interactive Video Transcripts and Captions
First off get your videos transcribed! This is an essential part of any online video promotion in terms of SEO (search engine optimization). This is because search engines such as Google, Yahoo, Bing, etc. are currently unable to read video content accurately and so rely on the accompanying text for indexing (if you need an example of this, try reading the automatic captions generated by YouTube). While most video uploads do provide both a title and description, adding an interactive transcript provides a clear indication of the content of your video, along with a few thousand words – all working towards pushing your video rank higher in the search results. It is also essential to remember that interactive transcripts and captioning is important for viewers of your videos who are deaf or hard of hearing.
Video Subtitles and Video Translation
Once you have had your videos transcribed, getting them translated into a multiple languages really goes a long way to putting you ahead of the competition, and on an international scale! Not only will your video appeal to speakers of the source language, but will also be accessible to speakers of foreign languages too, meaning a potential worldwide appeal and even better search results. This is a great option for individuals and companies that want to connect and share their message globally.
Here at Transcription City, we create captions, subtitles, transcripts and translations for online video on a daily basis. We pride ourselves on video transcription accuracy, precise timings for subtitles and captions and video translations that keep the tone and style of the source language in tact. We also offer a range of translation and transcription services for offline video, video hard copies and audio files, so if you have a project that you’d like us to help you with – we are only a phone call or email away!
